About Sombra

We built Sombra inside advice firms, not from the outside.

Sombra turns a client meeting into an adviser-ready file note, then carries it into the work that follows. Built by people who did that work, for the people still doing it.

Built inside Australian advisory firms Designed for AFSL compliance

Sombra suggests and structures. Advisers review, accept, and decide.

Why We Built It

The work around the advice was falling through the cracks.

We spent years inside Australian advice firms. Not selling to them. Inside them, alongside advisers, paraplanners, and principals.

We watched the same problems pile up. File notes eating evenings. Paraplanners chasing context. Principals carrying personal compliance liability. Regulatory updates missed because monitoring was someone's side job. The high-value work got done. The operational jobs around it fell through the cracks.

Sombra is what we wished we'd had then. It multiplies a team rather than replacing one: Sombra suggests and structures, the adviser reviews, accepts, and decides. In a regulated profession, the judgement stays with the person who carries the liability.

The People Behind It

Two cofounders, building Sombra inside the industry it serves.

Ryan Jones, Cofounder and CTO

Ryan Jones

Cofounder and CTO

Product manager, and owns Sombra's architecture and engineering. He builds the agent systems behind the product, the kind that have to stay reliable, accountable, and in the adviser's control in a regulated environment, not just clever in a demo.

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Kevin Dykes, Cofounder and CEO

Kevin Dykes

Cofounder and CEO

Product owner, and runs go-to-market: category, pricing, and the relationships with the principals and licensees who bring Sombra into their firms. Before Sombra, twenty years building data products, machine-learning systems, and B2B software.

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Ryan and Kevin share product and strategy, and worked together for years, including at Port and Commsor, before building Sombra. We build on Claude, and keep the product honest about what's live and what's still coming.

Built In Australia, Built For AFSL

Advisers and principals carry real obligations, so the trust facts matter.

We do not train AI models on your client conversations. Your notes, edits, and writing preferences personalise only your own future drafts. When a verified account deletion is completed, that data is deleted too.

  • Core application hosted in Australia
  • Database storage in Australia
  • Claude processing in Australia
  • Transcription processed with no storage of recordings
  • No AI model training on client conversations

Backed by TinySeed and d.labs.

Supported by operators and investors who understand durable software companies.

Start where the pain is

Turn your next client meeting into an adviser-ready file note.

Free to start, three file notes, no card. The rest of the workflow is there when you want it.

Create 3 free file notes